• CLIENT SUCCESSES by Industry

    • Client Successes

    Financial Services

    QualPro uses the MVT® Process to help a broad range of financial services companies improve their results for acquiring new customers and maximizing sales.  Please see a selection of our client success stories in the financial services industry.

    Visa logo

    Visa

    Visa wanted to increase small business debit card usage among cardholders enrolled in its innovative Visa Extras loyalty program. Using the MVT® Process, Visa identified the most effective communication stream based on a variety of cardholder characteristics and responses. Cardholder spending ultimately increased by twenty-one percent.

     

    Deluxe-Boeing Employees Credit Union

    Deluxe and BECU, a $6.3 billion credit union, focused their MVT® effort on creating a superior customer experience. Deluxe-BECU experienced an average account balance increase of 224.5 percent for their members, a 6.1-percent lead rate increase.

    American Express

    American Express

    American Express turned to QualPro to reduce voluntary cardholder attrition, increase consumer spending, increase cardholder transaction volumes, and improve program participation. QualPro consultants used the MVT® process to help American Express achieve a twelve-percent increase in transaction volume, a seven-percent increase in consumer spending, and a five-percent increase in program participation.

    Allstate Insurance

    Allstate Insurance

    QualPro used the MVT® Process to help Allstate evaluate multiple direct mail creative variables and determine which produced the strongest response to their customer cross-sell offer.

     

    Testimonials

    "By the time you figure out what to do, the marketplace has changed. We needed something that was going to get us there quickly. So of course the solution was QualPro and MVT®."

    Kathleen Ostrom
    Director-Cardmember Retention
    American Express

    Progressive Insurance logo
    "There's almost no end of things that we can test...and in a very short period get some answers. The payoff was huge. Things that we found had opportunities in the hundreds of millions of dollars."

    David Skove
    General Manager-Agent Sales
    Progressive Insurance